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Top 3 tips for Mother’s Day in Hospitality 

Posted: 14/03/2023

Here are 3 ideas to maximise revenue and improve customer experience at your restaurant this Mother’s Day

A Mother is the person who helped you grow into the person you are today, whether that’s a Grandmother, an Aunt, a Friend or an Adopted parent. Therefore, Mother’s day is celebrated in various ways worldwide and honours all mother-like figures and mothers-to-be.

Mother’s Day weekend is quite a busy one for hospitality as the idea of going out for a meal with the family is a popular celebratory option in the UK. It’s a simple and easy way to show mother’s that their children care, spoiling them and removing the need to cook and clean (as no one enjoys that). 

Here are our top 3 tips on improving customer’s experience this Mother’s Day.

Create gifting options

Not all people will be able to celebrate Mother’s day in person or on the actual date. Therefore one way to still provide a gifting solution is to offer gift cards. They’re quick to issue and are usually the most popular type of gift to buy, as the recipient can then use the money towards a meal or event that suits them.

With the help of Toggle, which seamlessly integrates with the Langley ePOS system, you can offers these experiences and events to your customers.

Offer upgrades

Go that extra mile and provide extras on the table. They are there for the meal, and Mother’s will expect that, but go that one step further and provide something with a little something extra. Make sure there are nice flowers on the table or even a small gift for the Mums in the group to take away. 

Smaller inexpensive ways to go the extra mile;

  • Small flower arrangements on the table and other table decorations
  • Sparklers on desserts
  • Cupcakes to take away
  • Free dessert for Mum

Give the booker the choice of adding paid-for extras or upgrades. Provide packages or additional extras such as;

  • Discounts on a bottle of wine or champagne to be ready at the table
  • A box of chocolates for Mum
  • A bouquet of flowers
  • Balloons to take away

Create experiences

Many people today would rather spend money on experiences than materialistic gifts, as spending time with each other is important and cherished. Rather than just dining out, guests now look for more interactive events and experiences. 

Can you host different events at your venue instead of just a sit down meal? If you are, here are some ideas for events to host for Mother’s Day: 

  • Tasting sessions (Wine, Gin, Chocolate)
  • Chocolate making
  • Flower arranging
  • Jewellery making
  • Photography sessions

Again, Toggle can come in handy here as you can create a webshop that displays gift cards and allows customers to purchase experiences. All you have to do is create the experience; the Toggle webshop will help you display it most wonderfully. It all then links back to your ePOS system seamlessly. 

For more advice or support, please get in touch with our team.

Toggle allows hospitality venues to start selling gift cards, experiences and retail products from your website. From ticketed events to gift cards. Integrating with your Langley EPOS easily means selling and redeeming gift cards hassle-free.

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